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Yes, it’s your Second Showing

April 6, 2011 By Doug Francis

Virginia Townhouse in Loudoun County

Yes, the "First Showing" is Online

When a home buyer decides to look at a home again, agents will call this a “second showing”. Sometimes a third or fourth showing might be needed before a home buyer makes the decision to write up an offer, but it is important for you (Mr./Ms. Home Seller) to understand the new “first showing” concept.

There was a time when real estate agents would ask their clients to describe what they were looking for in a house. Okay, we still ask those questions because we know that everyone isn’t looking for the same exact home to buy. The idea is to get an idea of their style, hot button items or total turn offs. People can typically describe their turn offs without hesitating, but divulging their “likes” to their agent is a challenge. It really isn’t until people see things that they can form a clear picture.Facebook Like Logo

These are the Vienna homes we want to see!

Today’s Home Buyers are totally different because they have already seen most of the houses in the area while sitting in their current home drinking coffee (or tea). Checking out homes online is the new national pastime taking place wherever people can surf the Internet.

Today’s first showing of a house is taking place online, and homes with poor photos suffer and those listings with few or no photos get totally ignored by the majority of the active buyers. So if you are one of today’s home sellers, then know that the buyers who are walking in your door are on their second showing.

My strategy for selling a home in Northern Virginia takes into account what I hear from buyers currently active in the market. If they all were screaming for videos rather than easily skimmed photos then I would probably take videos.

But really, would you sit through a 15 minute video tour? Let me know your thoughts on that…

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Filed Under: Blog, Home Seller Tips, Video Blogs Tagged With: Home Seller Tips, Northern Virginia, real estate, Vienna Virginia

About Doug Francis

A Realtor specializing in unique and new homes around Vienna, Virginia, Doug started writing a first-hand blog about his everyday real estate experiences a decade ago. In depth, helpful and fun has always been the objective. Outside real estate, he was profiled in a commercial for Verisign's "Where the World Clicks" campaign, and was quoted in Money Magazine's Best Places to Live article on Vienna. He's a Boston University graduate who feels morning coffee is non-negotiable.

Being able to guide my clients through many real estate sales, either moving out, moving in, or just across town, has been a rewarding experience that helps when discussing a plan with a future client.

Being able to help them focus and understand our proven sales plan always eases their anxiety of this looming personal task. And, putting it into bite-sized steps always helps them get where they really want to be.

My background… I’ve been an active licensed agent in Virginia for 25 years, work at TTR Sotheby’s International Realty in McLean, and sell homes in all price ranges. I donate to the town tree replacement fund, participate in a neighborhood citizens association, and try my best to stay in shape.

Questions? Email doug@dougfrancis.com or call me at (703) 304-6827 to discuss your plans. Cheers!

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About Doug Francis

I am a Realtor with TTR Sotheby's International Realty® just outside Washington D.C. in Northern Virginia. I have been a full-time Realtor licensed in Virginia since 1991, and cover a big territory specializing in the Vienna real estate market and custom homes for sale.

I have unique knowledge of digital real estate marketing, and my marketing starts here. My elite clientele has been attracted to my results-oriented strategy for years, and I am accepting new clients now.

Thanks for reading, and feel free to contact me at 703-304-6827 or email me at doug@dougfrancis.com anytime!

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Doug: (703) 304-6827

TTR Sotheby's International Realty
6723 Whittier Avenue McLean, VA 22101

Office: 703-319-3344
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