Why Case Studies?
My strategy is to immediately captivate eager buyers who are ready to make a decision at your price.
Statistically, people move only a few times in their lives, and each time it’s a learning experience.
I started to put these Real Estate Case Studies together to help give clients insight into what I see when I’m planning to sell a (your) house.
Even if you bought a home in Vienna five years ago, the sales process has changed again. Today’s savvy internet consumers expect to see more details before they decide to show up at your door for a look in person.
And often, they may send their “buyer agent” over with her smartphone and narrate a Facetime or video tour when her buyers are out of the area (or stuck at the office).
My approach is always to evaluate what needs to be done to increase your home’s asking price, prioritize that list, and help you determine how best to invest your money and the steps to get your home ready.
We will focus on how to captivate those buyers.
It’s exciting when you see your home stand out from the rest and be show ready!
Success doesn’t just happen
The key is careful preparation and targeting today’s consumers who will see your home online, in an app, or in an email alert. That critical first impression is why we’ll focus resources to captivate your ideal audience.
Our Creative Lab
In every price range, buyers will support your price. We’ll lean into the expertise of the TTR Sotheby’s International Realty brand with the right photography, 3-D tour, and global digital marketing exposure.
Lifestyle Designs
My design team helps envision the potential of a room adding purpose and making it visually appealing in a way you may not have imagined. It’s creative lifestyle marketing the way it should be done – by experts.
Modern Standards
Captivate – that is how I help you make the shortlist, capturing the attention of an active buyer who is ready to buy a home. The following case studies are intended to give you insight into that process, the length of time involved and the steps in the marketing process.
Professional photography
Excellent photos captivate people.
I am committed to professional, architectural-quality photographic techniques. Photos are a cornerstone for making your home stand out online and in print. I’m always thinking of that first impression, capturing attention on an iPhone, Smartphone App, or email alert.
We consistently see thousands of views of photos as buyers get excited, examine each photo, and share them with family and friends.
Sotheby’s International Realty
TTR Sotheby’s International Realty leverages our premier global luxury brand and extensive digital marketing resources to maximize exposure in all price ranges.
People are always surprised when I show them that 1/3 of the homes we sell are under $1 million dollars across the area.
Matterport 3-D Virtual Tours
A professionally filmed 3-D Virtual Tour delivers an immersive tour of your house, again helping potential buyers visualize it in ideal conditions on their schedule.
These digital tours deepen the viewer’s experience and include an option to measure dimensions with a downloadable floor plan.
How we work together
We’re here from start to finish, from helping you prepare your home to captivate online buyers, launching a listing online and in person, to negotiating the contract, and getting the deal to the closing table.
- Tell me your story.
Let’s start with a chat about where you’re looking to live and see if our team is a good fit for your plans. - Define next steps with a custom checklist.
I’ll take a look at your home, discuss where you can increase your price, and create a custom checklist we can use to help prepare your home to sell. - Beginning with an action plan.
We work for you the entire distance, from launching the listing and negotiating the contract, to the final Closing. - We strive to communicate well.
Talking with you and giving you updates is essential in such a complex transaction. Call, text, and email will keep you in the know. and on top of things. - Call me or Send me an email right now: doug@dougfrancis.com
