Doug Francis | Realtor

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Mobile Apps from Zillow, Redfin, Realtor.com

Vienna home search 2016If you don’t believe that every home buyer is looking at homes on the Internet these days, then switch hats for a minute and plan to find your retirement home in… Miami!

I bet you will start with the Internet.

These are the most visited sites…

  • Zillow
  • Trulia
  • Realtor.com

Today’s home buyers live on their smartphones, and mobile-ready real estate apps are easy to use by anyone familiar with scrolling through an iPhone.

You see, they have captured the essence of the experience using the photos, maps, school. And added lifestyle information too.

Real Estate Apps are an Addiction

These apps are free and most buyers have three at any given time…

  • Zillow
  • Trulia
  • Realtor.com
  • Redfin
  • Homesnap
  • HomeFinder.com
  • Estately
  • Sotheby’s International Realty (Luxury)

If you are a client, then know your home will be on these sites. And over 100 more too!

Zillow is an Advertising platform only

These apps are great opportunities for advertisers and vendors to interact with consumers especially after trust and confidence are established through the app. I have seen it especially when people get addicted to the “ding” alert of a new listing in their profile.

Clients have called in a frenzy… weeks after negotiating a contract and possibly already moved in but unable to delete their real estate apps.

Zillow isn’t a real estate brokerage, but a web site designed for advertising mortgages, insurance and real estate agents. In many Zip codes, real estate agents pay $1,000 or more monthly to be listed a “Premiere Agent” to gain visibility next to listings that are not theirs giving the appearance of authority in a particular market.  It is highly profitable and you can buy Zillow (Z) shares listed on the New York Stock Exchange.

Like most web sites facing consumers, mortgage companies and insurance companies advertise heavily to capture leads. Do you really want someone to capture you and sell you to the highest bidder? Probably not.

Consumers can also fall for advertising as credible from mortgage lenders or unscrupulous lead generation software – yes, AI, Artificial Intelligence. And yes, real estate agents are lurking too.

So, to effectively market your home to the most active consumers in the market, then your house must be available to all these apps. And I put it all there.

(Yes, I may be critical of the system, like Zillow’s “New Rules of Real Estate” but we have to pay to be where consumers are spending their time.)


Let’s Get More In Depth:

  • Digital Signatures

  • MRIS

  • Zillow Value Estimate vs. RPR Value Estimate

  • Home Inspections & Radon Inspections

  • Sotheby’s Lifestyle Websites

  • What is My Home Worth?

  • Facebook Marketing

  • Open Houses

  • Negotiation

  • 3D Tours & Floor Plans

 

Vienna real estate agent Doug Francis

Everyone has a different reason for moving. Helping people focus and put a life plan together isn’t what most people think of when they hear “Realtor”.

Where you are in life today will be our starting point, from first home, marriage, kids, cross-country relocation, retirement, divorce, to estates. Yes, I’ve helped people navigate happy and difficult times.

All conversations are confidential, and helping my clients achieve their unique goals is my mission.

My background… I’ve been an active licensed agent in Virginia for 25 years, work at TTR Sotheby’s International Realty in McLean, and sell homes in all price ranges. I donate to the Town of Vienna tree replacement fund, participate in a neighborhood citizens association, and try my best to stay in shape.

Let me help you: Email doug@dougfrancis.com or call me at (703) 304-6827 to discuss your plans. Cheers!

Filmed in Vienna and McLean

https://youtu.be/ClqEIV1zoQg

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Insights into New Homes in Vienna VA

Real Estate Offers | What’s In and What’s Out

Changes in Latitudes Attitudes This story may sound slightly made up, but the 2022 real estate market across Northern Virginia was full of fast-paced drama which is still kind of hard to picture. The brakes weren’t just tapped… they were slammed! Or to create a picture for you, we went from a wild Category 5 […]

“Doug nailed it! Within days, we had three offers, one of which not only met, but far exceeded all of our goals.”
– R. Pollard

“He truly was a partner integrating us unto the community and made it easy for us to take advantage of all Vienna has to offer.”
– A. D’Eredita

“We are so thankful we found Doug to guide us through the complex home selling and buying processes!”
– Scott and Jennie

About Doug Francis

I am a Realtor with TTR Sotheby's International Realty® just outside Washington D.C. in Northern Virginia. I have been a full-time Realtor licensed in Virginia since 1991, and cover a big territory specializing in the Vienna real estate market and custom homes for sale.

I have unique knowledge of digital real estate marketing, and my marketing starts here. My clients have been attracted to my results-oriented strategy for years, and I am accepting new clients for 2023 right now.

Thanks for reading, and feel free to contact me at 703-304-6827 or email me at doug@dougfrancis.com anytime!

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Contact

Doug: (703) 304-6827

TTR Sotheby's International Realty
6723 Whittier Avenue McLean, VA 22101

Office: 703-319-3344
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Doug Francis Vienna Real Estate 2021
This material can only be used with written permission.

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